Today I took a phone call froma lady who wanted to improve her smile, apart from her dental requirements she advised that she was truly terrified of the dentist and wanted to know how we would approach her treatment. This was such a great opportunity to impress upon her that we totally understand patients’ fears and apprehensions. She went onto say how embarrassed she was to talk about her teeth, they were in such a state of disrepair, broken down fillings, crooked and missing teeth.
I was able to reassure her that all of our patients looking for a smile makeover would have access to our treatment co -ordinater, who would assess their needs in our comfortable, modern consultation room. Tea coffee, juice and even champagne are at our disposal, all aimed at putting you at ease in a totally private environment. Once the ’ smile analysis’ is collated, it is passed to the clinical lead, who then consults with the patient in his state of the art surgery. He will take on board your desires, concerns and budgets. Time frames are then discussed and we agree a way forward. Patients are assured of personal contact with the treatment coordinator for those ‘forgot to ask’ questions at any time. Our consultations for smile makeovers are complimentary. This is just a small part of our patient journey.